Money alone can’t buy Google rank, but a little time and strategy do. You can improve your position on the search engine results page without spending a dime. Here we are sharing 10 free ways to improve your Google search rank.
Improve Your Website’s User Experience:
The top four ranking factors are website visits, time on site, bounce rate, and pages per session. These four are directly related to the experience your website is providing your users. It’s pretty simple: If your website is easy and enjoyable to use as well as giving valuable information, you’ll get more visitors. And this will improve your search rank.
Write Great Content Optimized For SEO:
Having high-quality content on your website is the finest way to increase traffic & improve your search rank. In fact, Google itself stated that having great, relevant content on a page is more important for ranking. Therefore, make sure your content on the website is mistake-free, mobile-optimized, keyword-rich, written to address the specific needs of your target audience, and contains valuable links.
Get More Backlinks:
Backlinks—links from other sites to yours are one of the most heavily weighted Google ranking aspects. Incoming links to your site content from high-authority domains show your site’s credibility, authority and improve your search ranking.
Improve Your Page Speed:
Website Load time is one of the key measurements in Google’s new Core Web Vitals upgrade. Therefore, it’s suggested to make sure your site is as fast as possible—for both to improve your search rank & provide a good user experience.
Fix Broken Links:
Another considering factor in making your website ranked is having quality links. This is the best way to boost traffic and establish the authority of your site. The links that bring up a 404-error hurt both your user experience and your position in google search. Use tools like Dead Link Checker or BrokenLinkCheck to find any broken links.
Optimize Your Images:
Just like other factors, optimizing images on your website is also crucial to boosting the speed of your site. As well as it makes it easier for Google to identify the images on your web pages. So, make sure that all your website images are compressed, include alt text, and have descriptive filenames.
Use H1 And H2 Header Tags:
Not only do headers make your content more readable and easier to understand human and search engines alike. There is a strong correlation between the use of header tags and Google search rank in the body of your content. Also, header tags are a great way to show the structure of your content and emphasize your key points.
Optimize For Local Search:
Make you appear in local search as more and more people for their ease are using their smartphones to search “near me.” So, to have more chances of appearing in google search, improve your business show up in relevant local searches. And make sure you claim your Google My Business listing, get your business listed in local directories, provide relevant content in Google Posts, and improve your online reputation with reviews.
Optimize For Voice Search:
Voice search is no longer growing as according to the study by Perficient. But more than 60% of people surveyed still said it is their preferred method of asking questions on smartphones. Making their preference your business by incorporating likely voice search phrases into your website content can grow your business. Also, make sure to use full sentences phrased in a natural conversational style rather than single keywords.
Aim For “Position Zero”:
When a user asks a question in Google Search, Google sometimes pulls content from a relevant website and displays it in results. For this getting content into a featured snippet is a great way to increase traffic. As well as it boosts the visibility and credibility of your brand. To increase the chances of your content selection, think of likely searches related to your business and pepper your site with clear, authoritative answers.
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